Mobile marketing
Under the concept of mobile marketing we assume all solutions which use instruments of mobile communication for communication with the user and customer. From a technical viewpoint it means the use of mobile telephone facilities: SMS, MMS, operator’s logos, ring tones, SMS advertising news, WAP.
The use of mobile marketing is vast, we can use it for: informing the user, building up knowledge, supporting a brand, motivation to action, as a part of viral marketing or as a means of interaction. Some typical projects we have completed are:
- Competitions using SMS
- Loyalty systems using logos and ring tones
- Support of a brand (SMS use, logos and ring tones)
- Motivating elements of a campaign
- Means of communication aimed at the customer
- Instrument for discounts and rewards
We can use instruments of mobile marketing independently or in connection with Internet applications and presentations.
If you do not know how to make use of mobile marketing, we shall be pleased to advise you and suggest how to incorporate it into the marketing mix and produce a concept and implementation for a specific solution.